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Homepage | February, 2007 Archives
Monster and New York Times Cut Deal
The New York Times Co. and Monster.com have cut a deal to co-brand Monster.com and the Times' newspaper websites.
The companies said 19 of the Times' newspaper sites -- which include the Boston Globe, the Worcester Telegram & Gazette and the Times itself -- will co-brand their online recruitment advertising Web sites with Monster, with the sites beginning to appear next month.
Ecommercetimes.com says there are benefits for both companies in the agreement.
For Monster, the deal offers a local reach that otherwise might not be possible, enabling companies and recruiters to drill down into local employment markets via the newspaper sites.
"The alliance significantly advances Monster's strategy Barracuda Spam Filter – Free Evaluation Unit to provide highly localized online recruitment and career services, allowing Monster to leverage its expertise and full range of solutions" with local news outlets, said Monster CEO William Pastore.
Getting local could help Monster attract a greater variety of job listings to its site, including positions that would, because of salary or other factors, only appeal to potential employees in specific locations.
Over the past year, Monster has actively signed deals with more than 60 daily newspapers.
On Wednesday, Monster and The New York Times Co. said the local job sites will feature geographically focused content from newspaper partners, as well as job-hunting advice from Monster.
The main benefit for both companies appears to be a cross-advertising deal the two companies will offer to recruiters. Monster.com recruiters will also be able to place listings in print newspapers. Editor and Publisher says, "Monster will introduce a new 'click-to-print' feature that will provide current online recruiting clients with a simple method to reverse-publish their job listings as print ads in Times Company newspapers."
Posted on February 22, 2007
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Cardiovascular Health Careers Look Promising
IndyStar.com has an article about some great opportunities in cardiovascular health. These are careers where you don't have to be a heart surgeon.
Cardiovascular health is, without a doubt, the place to be. Openings in almost every category in the field are expected to grow faster than other careers through 2010 -- some jumping 26 percent a year, according to the U.S. Department of Labor.
Not only are jobs that keep the heart healthy in high demand now, but they are expected to continue to explode for decades as the population ages and more people need heart care.
We know what you're thinking: years of schooling, right? Not quite. You don't have to be a heart surgeon to work in the cardiovascular field.
"There are so many people behind the scenes," says Lori Shannon, director of invasive cardiac care with Clarian Health.
The fields listed in the IndyStar story include echocardiography technicians (average pay: $52,490); exercise physiologists (average pay: $45,000); cardiovascular perfusionists (average page: $65,000); social workers (average pay: $40,000) and cardiovascular technicians (average pay: $38,690). If you are curious as to what a cardiovascular perfusionist does they are ones who run the heart/lung machines during heart procedures and heart surgery.
Posted on February 16, 2007
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Video Tech Job Gold Rush?
If you have tech skills and you are familiar with online video, embedding video or video editing you might be in luck. Valleywag says coders with video knowledge should be in demand during this "online video gold rush."
Forget coming up with a new killer app -- the most profitable tech job right now has to be video. You got studio Lionsgate signing an iTunes distribution deal with Apple, existing old-media and online powerhouses building out video content creation studios, and everyone from Viacom to Myspace hoping to create Youtube-killers. Anyone who can help post Flash video should be able to write their own ticket on either coast.
If you skim through the recent video news headling on our sister site BloggersBlog.com you can see that many video sites are launching and many major media companies are aggresively pursuing video content deals. Amateur video filmmakers may also see more job demand as more companies look to have videos made to promote their products and new media companies launch video blogs and online shows.
Posted on February 14, 2007
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Recruitment in Second Life
Fortune is reporting that some companies are starting to use the Second Life virtual world for recruitment. Do you have an avatar ready to be interviewed?
And just as the way we surf the web changed, the way that corporate America does business has changed in this middle space. Case in point: the most radical dotcom 2.0 recruitment wave is happening in virtual reality thanks to Second Life. Instead of posting a resume on Monster.com that will hopefully net a flesh-and-blood job interview, your avatar can be interviewed and hired all within Second Life, often for jobs possible only in virtual reality.
"People who have been in SL since its inception might not be professional content developers, but they have become experts," says Brandon Berger, senior strategist at OgilvyInteractive's Digital Innovation unit. Hence, Ogilvy has hired a lot of people directly from Second Life to execute projects for the big name clients who have worked to be in Second Life.
Cars of Second Life
The same goes for Electric Sheep Company, a 27-person operation that brought Starwood, Reuters, musician Ben Folds and Nissan Motors to SL. The core team was plucked from Second Life, not from a pool of PR applicants or professional computer programmers, says Gif Constable, head of business development. "We hired people we had never met in the real world because we'd spent a year looking at the work they produced within Second Life, and the way that they approached the community," says Constable. "To a certain extent we knew each other... We knew that in Second Life, they were the best."
"This is like the first dotcom boom, when the forward-looking companies were all building websites because they understood that people would someday shop and pay bills and interact online. Someday we'll shop in virtual bookstores...We'll all have avatars," says Berger.
Sure they could be overselling how popular Second Life will become but the avatar concept is probably realistic. There may be other online virtual worlds that become popular too so it is too early to say Second Life's avatars will be the only important ones. Familiarity with virtual worlds like Second Life may be a plus if you are looking for a career in entertainment, media and ecommerce. However, the audience is still tiny (about 3 million registered users and many are not active) compared to the real world and very few interviews are taking place there yet. Visit GamersGame.com's Second Life section to learn more about some of the recent developments in that universe.
Photo credit: Pathfinder Linden
Posted on February 11, 2007
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Trauma Nurse: A Hot Job With Plenty of Action
There is a lot of buzz these days about the field of nursing. It is generally considered one of the hot jobs and an industry with one of the most job availability. The South Bend Tribune has an interesting interview with Greg Bingaman, who is a trauma nurse at Memorial Hospital. Bingaman's job includes lots of exciting life-saving activities like this:
Can you give an example of an emergency call?
We had a scene call in the southern part of the county. We were here at the hospital ... got called. We were on scene at the patient's side before the paramedics arrived. That's how fast we are able to get there. The patient had not even been pulled out of the vehicle yet, and we were right there, and so we were able to get that patient from the scene of the accident into the emergency room with the trauma team right there within 15 minutes. And that is the beauty of the helicopter ... the speed. And if you know anything about trauma care, speed is critical. You have to have definitive care within a certain amount of time; otherwise, your chances of survival go down dramatically.
Bingaman said his career began when he took an emergency medical tech (EMT) course. He also says there are other men in the field of nursing.
Let's talk about how you got started in the nursing profession.
I started off, I believe it was '93, taking an EMT course -- emergency medical tech course -- here at the hospital. And then I was going to IUSB -- a biology major.
So you were always interested in life sciences?
Yes ... but after I did the EMT course, then I ended up getting a job in the hospital as what they call a patient care extender, which is basically like a nurse's assistant-type of position, but you get to do a little but more. And I started off working nights here and moved into the ICU.
Were you one of the only guys in nursing school?
No, actually, we had three or four total, in my graduating class. And really, you think, 'Oh, a guy going into nursing; they are probably going to be one of the only ones,' but I found throughout the years, there are quite a few. And if you went throughout the hospital, you would see men in every unit and a lot of times, two or three men working the floor.
For more information about trauma nursing the Futures in Nursing website has a spotlight here on Emergency Nursing. Medi-Smart also a resource section listing Emergency and Trauma Nursing books and links.
Posted on February 7, 2007
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HIV/Aids Reducing Global Workforce
The BBC reports that the International Labor Union has released information that says HIV/Aids is having a crippling effect on the workforce in many nations.
The ILO said HIV/Aids killed almost 3.5 million people of working age in 2005.
South Africa, among the worst-affected nations, has announced a plan aiming to halve the infection rate by 2011 and to boost the use of antiretrovirals.
In a speech to mark World Aids Day, UN Secretary General Kofi Annan urged more frank and open discussion of HIV/Aids.
All politicians had to consider themselves personally accountable for stopping the spread of the disease, Mr Annan said, as did every individual.
"It requires every one of us to help bring Aids out of the shadows and spread the message that silence is death," he said.
Many African countries have serious HIV/Aids problems. With many HIV/Aids victims of working age it easy to understand how the epidemic could undermine growth and stability in these counties.
Posted on February 1, 2007
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